About Me

I’ve led software teams at investment banks. I’ve made the apps for giant retailers, using the best user experience labs in London. I’ve founded start-ups. I’ve gone through start-up accelerators and pitched to investors. I’ve made health care apps that have won awards for advancing patient safety.

I’ve been in this game for years: as a developer, as a product designer, as a founder. I have the knowledge and the experience to give you valuable high-level feedback. What’s working, what probably won’t, the options you have, and ultimately how you can make something special for your users. Take my years of experience in the start-up world and my professional standards and have them applied to your work.